7 tricks from an expert to make your Instagram account grow faster

by Alex Carné / social media / 10-09-2019

In this article, we’ll learn how to make your professional social media account grow by following 7 professional tricks written by an expert. Those will be insights, tips and tricks that he followed in the process of creating and managing an Instagram account called @theedmforce which is mainly focused in spreading and celebrating EDM music.

My name is Alex Carné and I’ve been managing a social media account @theedmforce for over 1,5 years now. All of my knowledge on managing social media accounts was actually self-learnt, and I’m going to explain you very valuable tips that will make your account grow significantly faster but, most importantly, I’m giving you information that will help you grow your own community like I did.

The trick to grow your social media brand is by creating a community that hooks customers into your brand. This technique will require lots of time (around 1-2 years, from my experience), but you can accelerate the process via investing into your brand making in-app payments to promote your content so that it reaches other people. Below you will find 7 tips on how to successfully administrate a social media account in order to make it grow.

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#1 Don’t pay for likes/followers

10,000 fake followers will generate you less money than 1000 real ones. It is also really easy to see for young people nowadays to know when someone has fake followers. Comments from bots and a disproportionate ratio of likes per follower or comment will be enough, it’s also really easy to identify bot comments as they most of the time don’t make sense with the topic of the post and the comments are really similar.

#2 Communicate with your followers daily

Reply to their comments properly (for example, don’t put emojis when they’re asking a question), reply to their direct messages, make polls on your Instagram stories.

#3 Give them reasons to follow you

Generate your followers the need to follow you, for example: If you’re an airline company you could give monthly small discounts in flights on your Instagram stories or feed so people look at them daily. Don’t expect to receive value without giving something back. Strangers won’t give money if you ask for it, right?

#4 Stay active daily

It could be via stories or posts but make sure to put out content every single day, people won’t get hooked to your social media account if you have nothing to hook them up with.

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#5 Ask the audience what they want

Information is power! Knowing what kind of content your followers like will increase the follower per like or follower per comment ratio on your posts. This is also a really effective way of interacting with them, but keep in mind that you won’t be able to keep everyone happy when you have a large number of followers.

#6 Give your brand a face

Adding the admin’s face to the brand on social media will add the brand a human element that makes it more trustworthy if you expect people to make transactions directly from social media.

#7 (Extra) Enjoy the process

Creating a community is usually a long process that needs lots of hard work, as content is expected daily by your followers and it can sometimes be a pain for the admin to edit and post videos late at night because you didn’t have time to do it earlier in the day or you just (wrongfully) postponed it.

But from my experience seeing your brand grow and having people that care about it and support it is a beautiful thing (your account ends up being like your own little baby) and it will increase your income (again, 100 loyal fans will generate more money than 1,000 strangers).

Thinking about starting a business? Read our article on the 5 basic steps to succeed in business.

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